The Project was born by the hands of Eduardo Pérez Zafrilla, Gregorio and Maria Teresa´s son, who identifies the opportunity of refurbishing the old family-house in order to make business with it. At the same time he also aimed his parents to diversify the risk of their business.
Eduardo has a Degree in Business & Administration management thought in English, as well as a BA in Business Scieces. He took one year studying at Niels Brock Copenhagen Business College where he attended the AP Degree in International Business & Marketing Management. As he says, this course was for him the source of inspiration for identifying the main needs to work at, value business creation and value communication.
“The same values which made me grow as a person are the ones which I want this project to be growth- based at: effort, humility, illusion, responsibility and optimism”.
